Categories: Agency News

GANT India Partners with Emporiom Digital to Elevate Its Digital Presence and Consumer Experience

GANT, the globally renowned lifestyle brand synonymous with timeless sophistication and modern innovation, has joined forces with Emporiom Digital, a 360-degree Martech agency redefining the way brands connect with consumers in India. This strategic collaboration marks a significant step in GANT India’s journey to deepen its engagement with the country’s evolving fashion landscape.

With an unwavering commitment to heritage, craftsmanship, and contemporary style, GANT India is poised to expand its footprint, and Emporiom Digital will play a pivotal role in shaping its digital narrative. As the brand’s digital partner, Emporiom Digital will lead end-to-end social media strategy, content creation, and omnichannel storytelling to drive deeper audience connections and premium positioning across platforms.

A Shared Vision: Legacy Meets Digital Innovation

Reflecting on this partnership, Aditi Ohri, CEO of Emporiom Digital, expressed her excitement:

“GANT is more than a brand—it’s a legacy. Partnering with a brand that has redefined American sportswear and embodies effortless sophistication is both an honor and a responsibility. At Emporiom Digital, we don’t just manage digital campaigns—we build narratives, shape desirability, and create immersive brand experiences. Our focus will be on crafting compelling, data-driven storytelling that not only amplifies GANT’s presence in India but also strengthens its connection with a new generation of discerning consumers.”

Apoorv Sen, COO, Iconic India, GANT India’s CEO (Name) echoed the sentiment, emphasizing the synergy between the two companies:

“For GANT, India is an exciting and rapidly growing market where brand engagement is just as important as brand presence. We needed a digital partner that understands both premium fashion and the evolving consumer mindset.

Emporiom Digital brings that expertise—blending creativity with analytics, storytelling with strategy. We are excited to embark on this journey together, ensuring that every touchpoint with our audience is seamless, sophisticated, and unforgettable.”

Crafting the Future of Digital-First Luxury Fashion

In an era where digital influence shapes purchasing decisions, this collaboration is more than a marketing initiative—it’s a movement towards making GANT India a name synonymous with aspirational, premium fashion in the country. With Emporiom Digital at the helm of its digital transformation, GANT India is set to not just capture mindshare but redefine how luxury brands engage with the Indian consumer.

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