18th December, 2025:-Bajaj Finance has announced the Gold Loan Carnival, a limited-period rewards campaign that allows customers to access quick funds against their gold jewellery while also standing a chance to win attractive prizes. The campaign runs from 25 November 2025 to 28 February 2026 and is designed to add value for customers without altering the existing rate of interest against gold loans.
During the Carnival period, customers who avail a gold loan of ₹1,00,000 or above are eligible for rewards such as foreign travel vouchers, 42-inch LED TVs, microwaves, and small electric appliances. Each customer is eligible for one reward during the offer period, provided the loan remains active for at least 180 days from the date of disbursal.
What the Gold Loan Carnival offers
The Gold Loan Carnival is a rewards-led initiative and does not impact the published rate of interest against gold loans, but it adds real value through prizes. Here is what applicants need to know before applying for an instant gold loan during this offer window.
Offer period: 25 November 2025 to 28 February 2026
Eligibility: Customers who avail a gold loan of Rs. 1,00,000 or more from Bajaj Finance are eligible. Only one reward per customer during the entire offer period. The reward does not apply if the borrower repays the loan within 180 days from disbursal.
Rewards available:
| Reward category | Short description |
| Travel voucher for foreign trip | First reward category |
| 42″ LED TV | Second reward category |
| Microwave | Third reward category |
| Small electric appliance | Fourth reward category |
The Carnival is a rewards campaign, not a promotional interest rate offer. The published rate of interest remains based on valuation, loan-to-value ratio, customer profile, and regulatory norms.
Several factors determine the actual rate. These include the purity and weight of the pledged gold, the loan amount requested, customer credit profile, and the Reserve Bank of India guidelines on loan-to-value caps. Bajaj Finserv Gold Loan offers competitive interest bands starting from just 9.50% p.a. The company also ensures instant processing, so customers get funds quickly without waiting weeks.
For someone looking for an instant gold loan, the Carnival window offers added value through rewards rather than discounted rates. Understanding how pricing works will help borrowers plan better and avoid surprises.
How gold loan pricing works
The final rate of interest on a gold loan depends on multiple inputs.
While the Carnival does not influence the calculation of the interest rate, it does bring several advantages:
Follow these steps to apply for a gold loan during the Carnival and improve the chances of winning a reward.
The Gold Loan Carnival does not change the base rate of interest against gold loans. However, the combination of competitive rates from Bajaj Finserv and the Gold Loan Carnival rewards makes it a good time to apply.
Customers seeking quick liquidity can apply through the Bajaj Finserv app or visit a nearby branch to participate in the Carnival while maintaining informed and responsible borrowing practices.
T&C Apply
About Bajaj Finance Limited
Bajaj Finance Ltd. (‘BFL’, ‘Bajaj Finance’, or ‘the Company’), a subsidiary of Bajaj Finserv Ltd., is a deposit taking Non-Banking Financial Company (NBFC-D) registered with the Reserve Bank of India (RBI) and is classified as an NBFC-Investment and Credit Company (NBFC-ICC). BFL is engaged in the business of lending and acceptance of deposits. It has a diversified lending portfolio across retail, SMEs, and commercial customers with significant presence in both urban and rural India. It accepts public and corporate deposits and offers a variety of financial services products to its customers. BFL, a thirty-five-year-old enterprise, has now become a leading player in the NBFC sector in India and on a consolidated basis, it has a franchise of 80.41 million customers. Bajaj Finance has a credit rating of AAA/Stable for its Fixed Deposit program from CRISIL and ICRA, AAA/Stable for long-term borrowing from CRISIL, India Ratings, CARE and ICRA, and A1+ for short-term borrowing from CRISIL, India Ratings and ICRA. It has a long-term issuer credit rating of BBB-/Stable and a short-term rating of A3 by S&P Global ratings. To know more, visit www.bajajfinserv.in.
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