INFLUISH – India’s First Influencer Marketing Platform Powered by Official Meta APIs

India, May 13, 2025: What Zomato did for food, and Zepto did for groceries – INFLUISH is now doing for influencer marketing in India.

With official Meta API access, 15,000+ Influencers onboarded, and ₹63 lakh+ worth of campaigns launched in just weeks, INFLUISH is transforming how India does influencer marketing – making it smarter, more transparent, and finally, scalable.

In a world where influencer marketing often feels chaotic, unverified, and untrackable, INFLUISH has quietly built one of the cleanest and most credible solutions in the country. And it’s doing this with real-time influencer verification, zero-commission payouts, and a seamless platform designed by people who’ve lived the problem – not just coded around it.

Launched recently, the platform has already onboarded over 15,000+ influencers, 3,000+ brands, and hosted campaigns worth over ₹63 lakh – all without raising a single rupee in funding.

The Problem: Influencer Marketing in India is Broken

Ask any brand that’s tried influencer marketing and you’ll hear the same pain points:

• Fake followers and inflated screenshots
• No way to verify performance
• Ghosting and unprofessional coordination
• Agencies charging commissions with zero accountability

And for influencers, especially nano and micro influencers – the issues look like this:

• Unfair pricing and delayed payments
• No transparency
• Endless follow-ups with brands
• Barter overload with unrealistic deliverables

“There was no shortage of influencers or campaigns. What was missing was a tech layer that knew how to listen, adapt, and protect both ends of the collaboration.”

– Tushar Jain, Co-Founder & COO, INFLUISH

Why INFLUISH Is the Most Trusted AI-Led Influencer Tech Platform

Here’s how INFLUISH rewrote the rules of influencer marketing with a product built on data, trust, and automation:

• Powered by Official Meta APIs: Brands get real-time, verified performance data directly from Instagram – no fake screenshots, no inflated metrics.
• Only Relevant Influencers Can Apply to Campaigns: Smart filters ensure only influencers who meet a brand’s criteria (niche, region, engagement rate, followers count, etc.) can apply.
• Collab Pass for Paid Campaigns: A monthly subscription unlocks access to paid campaigns – filtering out noise and ensuring that only serious influencers apply.
• Free Barter Access – With Smart Limits: Influencers can apply to up to 3 barter campaigns per hour – but only if they meet quality standards (1K+ followers, 10%+ engagement rate).
• Escrow-Based, Zero-Commission Payments: INFLUISH securely holds funds until deliverables are approved, ensuring timely payments without charging any platform fee.
• One-Tap “My Influence™” Report: Influencers receive an automatically generated portfolio based on their verified Instagram insights – ready to download or share with brands.
• AI Campaign Builder for Brands: Brands can build influencer campaigns in just five steps – with AI-powered suggestions on budgets, content types, and influencer profiles.
• Built by Influencers. Not Corporates.: INFLUISH was created by the team behind GrowShal, a creative agency that worked with influencers and brands for over three years before building this platform.

“We’ve seen big startups fail at this because they threw money at it. We went deeper. We listened, we learned, and then we built.”

– Shivani Rajora, Co-Founder & Brand Strategist

Bootstrapped. Real. Built Without Buzzwords.

INFLUISH is proudly bootstrapped.

Built by college dropout and self-taught marketer Sankalp Nag, the platform was born from firsthand experience managing influencers and campaign workflows.

“Solving the problem is easy. Understanding it is what most people skip,” says Sankalp Nag, Founder & CEO.

“That’s why we spent three years working inside the ecosystem before building this platform.”

The Vision Ahead: INFLUISH and India’s ₹500 Billion Creator Economy

India’s creator economy – valued at ₹125 billion in 2024 – is projected to grow to ₹500 billion by 2030, according to a recent EY report. That’s a 25% CAGR, driven by a shift from celebrity endorsements to creator-led storytelling – powered by analytics, discovery tools, and campaign management platforms.

With over four million influencers in India – a number that’s grown 322% in just four years – the need for structured, data-first collaboration tools has never been greater.

INFLUISH isn’t just participating in this movement but helping build the infrastructure for it.

“We’re building the operating system for influencer marketing in India – not just another app.”

– Sankalp Nag, CEO

Source: EY Report – Exchange4Media

Call to Action

Whether you’re a brand looking to grow or an Influencer ready to earn – INFLUISH is the app that does it right.

Visit: https://mobile-app.influish.com/

Media Contact:

Email: connectinfluish@gmail.com

Instagram: @influish  

Website: www.influish.com