Kala Srishti by Vosmos: Where Indian Craft Meets Immersive Tech to Inspire a Global Cultural Awakening

In an exclusive interaction, Meenakshi Mehta, Director, Storytelling & Communications at Vosmos, offers an insightful look into how Kala Srishti—the company’s flagship cultural initiative—is redefining the way traditional Indian art forms are experienced in the digital age. By seamlessly integrating immersive technologies with deep-rooted artisan narratives, Kala Srishti transforms heritage into a participatory journey. From AI-powered interactions with craftspeople to visually rich digital craftscapes, Mehta explains how Vosmos is not just preserving culture, but actively reviving and globalizing it—one story, one artisan, and one immersive experience at a time.

1. Kala Srishti integrates traditional Indian art forms with immersive technology. How does this fusion enhance the cultural experience for a global audience?

The fusion of traditional Indian art forms with immersive technology allows Kala Srishti to transcend the limitations of geography and physical galleries. Through 3D environments and interactive storytelling, global audiences are no longer mere spectators; they become participants in the cultural journey. By walking through digital craft villages, engaging with artisans via our AI assistant Virsa, and exploring the origin stories of each product, users gain a multi-sensory understanding of Indian heritage. This deep, interactive approach fosters a sense of connection and cultural empathy that static displays simply cannot offer.

2. What strategies does Vosmos employ to ensure that the artisans’ narratives and cultural contexts are authentically represented in the digital space?

Authenticity begins with collaboration. We work directly with artisans, cultural historians, and grassroots organizations to co-create content that reflects the lived experiences behind each craft. Every product featured on Kala Srishti carries its maker’s voice—expressed through videos, interviews, and visual storytelling that preserve the emotional and cultural context. Our team ensures that language, symbolism, and technique are communicated accurately and respectfully. Rather than simplifying or stylizing traditions for digital appeal, we allow the artisans’ perspectives to lead the narrative.

3. Can you discuss the collaborative process between Vosmos and local artisans in bringing their crafts to the Kala Srishti platform?

Our collaboration is rooted in trust and shared purpose. We begin by engaging with local clusters and artisan communities through regional partnerships. Once selected, each artisan undergoes a detailed documentation and onboarding process, where their craft, techniques, tools, and stories are digitized. We conduct virtual training to familiarize them with the platform, empowering them to present their work confidently in a digital-first environment. Throughout this process, feedback flows both ways, ensuring that the artisans feel represented, heard, and respected at every stage.

4. In what ways does Kala Srishti aim to engage younger audiences and foster appreciation for India’s rich artistic heritage?

To resonate with younger audiences, Kala Srishti combines playful digital experiences, immersive storytelling, and intuitive navigation in a vibrant cultural universe. From virtual workshops with master artisans to AR filters inspired by traditional motifs, we make heritage interactive and shareable. We have also integrated social media-friendly formats and educational modules that simplify the complexity of traditional art without diluting its depth. By presenting crafts in a visually engaging, tech-savvy manner, we are helping the next generation discover the value and relevance of India’s cultural legacy.

5. What future developments can we expect from Kala Srishti in terms of expanding its reach and impact on the preservation of traditional arts?

Looking ahead, Kala Srishti will expand both geographically and technologically. We are building regional language support, multi-platform access, including mobile and VR, and deeper AI integrations to create hyper-personalized cultural journeys. International collaborations with museums and cultural institutions are on the horizon, helping Indian artisans gain global recognition. Most importantly, we are committed to creating a robust digital archive that not only preserves craft techniques but also documents the evolution of these traditions in real time. With every new artisan welcomed, Kala Srishti becomes a living, growing canvas of India’s artistic soul.