Nothing Event: Built Different will be livestreamed from Central Saint Martins, London on Thursday 5 March at 10:30 GMT via nothing.tech.
In a recent video, Nothing CEO Carl Pei spoke about the company’s plans for 2026 “we’re going to be focused on leveling up our (a) series with the (4a). It’s our best selling series and we’re really excited about taking this even closer to what a flagship experience is going to be across the board from materials, design to screen, camera, etc.”
He also teased a “bold new experimentation of color” for the upcoming devices, indicating a vibrant evolution of Nothing’s signature transparent aesthetic.
This announcement follows a milestone week for Nothing in India, with the opening of its first flagship store in Bengaluru drawing over 2,000 people who queued through the launch day. In a year when the broader market has slowed, Nothing continues to accelerate, emerging as one of the fastest-growing smartphone brands of 2025 with over 45% growth, according to the IDC Worldwide Quarterly Mobile Phone Tracker, 2026. As the market cools, Nothing continues to lead growth and expand its momentum globally.
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