Meet the Man Who Built an Imaginary Team—and Made Real Brands Rich

In an industry known for big claims, louder voices, and glossy packaging, one man chose to remain low-key—and ended up making a thunderous impact. Meet Tarang Chawla, the visionary behind Mogedochi, a marketing agency that has quietly transformed over 87 brands in just nine months—without a single rupee spent on advertising or self-promotion.

How? By building an imaginary team and combining human psychology with marketing science.

The Power of Imagination in Business

While most agencies showcase fancy offices, celebrity collaborations, and a bloated team roster, Tarang Chawla did the opposite. He launched Mogedochi with no physical team in the public eye, no website, and no marketing budget. What he did build, however, was something far more powerful: perception.

Tarang crafted an “imaginary team” that allowed brands to interact with a stylized ecosystem of strategy heads, creative leads, and campaign experts—all designed and conceptualized to make the client feel supported, special, and understood. Behind this illusion, though, was razor-sharp execution, powerful branding psychology, and results-driven storytelling.

“People don’t buy marketing services. They buy what they think those services can do for them,” Tarang explains. “I built a brand experience that tapped into that emotional expectation.”

87+ Clients. Zero Self-Promotion.

Mogedochi’s client acquisition strategy defies traditional marketing logic. While agencies push paid ads, SEO, and outbound sales, Mogedochi has acquired all clients through word-of-mouth and results alone. This isn’t luck—it’s design.

Mogedochi takes a highly aggressive yet personal approach. Every brand gets full-time support and tailored execution, often becoming a 360° partner in their growth journey. No ‘templated’ marketing. No one-size-fits-all.

Their client list is impressive and diverse:

• Chayanika’s Nutritious Bakes, a homemade baked goods brand, scaled its customer base and engagement tenfold.
• La Boissons Brew, a small-batch beverage company, experienced a surge in market recall and online orders after just two months of working with Mogedochi.
• Dermakind Skin & Hair Clinic, Pet Land Resort, and Magic Interiors all report significant upticks in online conversions, walk-in leads, and brand awareness since onboarding.

The Psychological Edge

What sets Mogedochi apart is its focus on human behavior and emotional triggers. Every campaign is crafted not just to inform or entertain but to evoke. Whether it’s curiosity, FOMO, nostalgia, or authority—Tarang’s team (real or imagined) knows how to pull the right psychological levers.

At the heart of every project is a deep understanding of how humans make decisions—and how marketing can become the silent nudge that leads them there. This approach is why clients stick around, refer others, and often expand their scope of work within weeks.

Mogedochi Is Not a Marketing Agency—It’s a Cult of Execution

Tarang doesn’t like the word “agency.” Mogedochi, as he frames it, is a business growth engine that happens to use marketing as one of its tools. From brand positioning and social storytelling to performance marketing and influencer mapping, Mogedochi isn’t interested in fluff.

“You’ll never hear us pitch ‘5 creatives a week’ or ‘brand aesthetics.’ We only talk about business problems and how to solve them creatively,” Tarang adds.

This relentless focus on ROI-first campaigns and brand psychology has turned Mogedochi into one of the most elusive yet effective marketing brands in India—despite never actively promoting itself.

Why Brands Are Flocking Without Being Called

For business owners tired of bloated proposals, recycled strategies, and overpriced retainers, Mogedochi offers something rare: results without the BS. They don’t chase awards. They don’t post carousel case studies. They don’t even chase clients. And that’s exactly why clients are chasing them.

The numbers don’t lie:

• Over ₹2.3 crore in cumulative client revenue added in less than a year.
• Average client retention time of 6+ months in an industry notorious for quick churn.
• Over 89% of new business from direct referrals—without a single Instagram ad or cold email campaign.

What’s Next for Mogedochi?

While most would consider going public at this point, Tarang insists on staying stealth. Mogedochi has begun onboarding a very limited number of new clients per month to maintain depth over scale. And yes, still no website.

Tarang is also exploring expansion into international markets, building partner relationships in Dubai, Singapore, and the UK. The vision is clear: become the go-to growth partner for bold brands who are ready to disrupt.

If you’re a founder, creator, or business owner looking to scale not just your followers but your revenue—Mogedochi might be the partner you’ve been waiting for.

To peek behind the curtain of Mogedochi’s methods, follow Tarang Chawla or Mogedochi on Linkdin – https://www.linkedin.com/in/tarangchawlamogedochi 

For those ready to be more than just a “brand”—DM “Brand Ready” to get a private, no-fluff growth audit directly from the source.