Scissors, Style & Strategy: Faisal Deshmukh, the Visionary Founder of Lemon Salons on How Salons Have Transformed Over the Years

In an ever-evolving world of beauty, grooming, and personal care, Faisal Deshmukh, a visionary entrepreneur and renowned name in the Indian salon industry, shares his insights on how the salon business has witnessed a revolutionary transformation over the years, from traditional barber shops to luxurious, tech-driven grooming destinations.

“Earlier, salons were purely functional places people visited for basic grooming. Today, they have evolved into holistic spaces of self-expression, well-being, and confidence” says Faisal

He highlights that advancements in technology, digital marketing, and customer experience have redefined the business model. The rise of influencer culture, social media trends, and online booking systems has made the salon experience more accessible and personalized “Clients today expect a seamless blend of expertise, luxury, and innovation. Whether it’s customized treatments, eco-conscious products, or the integration of AI-based skin and hair diagnostics, the modern salon caters to individuality” he adds.

Faisal also notes the post-pandemic shift toward hygiene, safety, and sustainability, which has reshaped consumer expectations. “People now look for transparency, clean beauty, and trust. Those who adapt to these new priorities are the ones shaping the future” he asserts.

Known for his forward-thinking approach, Faisal Deshmukh envisions the future of salons as immersive lifestyle spaces, blending beauty, wellness, and technology. With his focus on training, talent development, and premium service innovation, he continues to inspire the next generation of salon entrepreneurs to elevate industry standards.