Categories: Agency News

SuperYou Unveils India’s First Coffee-Flavoured Protein Wafer: A Game-Changer That Combines Taste & Nutrition

SuperYou, India’s bold new protein food brand co-founded by Bollywood powerhouse Ranveer Singh and Nikunj Biyani, has launched its latest innovation—a Coffee flavoured Protein Wafer. This first-of-its-kind offering blends coffee’s rich, aromatic taste with high-quality protein, redefining on-the-go nutrition for modern consumers who value taste.

A Deliciously Smart Way to Power Your Day

SuperYou’s Coffee Protein Wafer is designed for those who want the perfect balance of taste and nutrition—whether it’s a mid-day energy boost, a post-workout snack, or a guilt-free indulgence. Each crispy, creamy wafer packs:

  • 10g of Protein – Powered by a unique blend of fermented yeast protein, delivering a complete amino acid profile for muscle support.
  • 3g of Fiber – Promoting digestion and satiety for longer-lasting energy.
  • No Added Sugar – Instead, they use maltitol, a nature-identical sweetener with 90% of sugar’s sweetness and half the calories.
  • No Palm Oil — Unlike other chocolates, SuperYou uses coconut oil (not palm oil!) for its healthier benefits.
  • Better Ingredients – Made with wheat flour (atta) for a cleaner, healthier snack.

“SuperYou is on a mission to make protein exciting, accessible, and irresistibly delicious. Our Coffee Protein Wafer is a lifestyle upgrade for those who want the smoothness of their daily coffee in the crunch of their favourite snack. Now, you can not sip your coffee, you can also bite into it,” said Nikunj Biyani, Co-Founder of SuperYou.

Why This Matters

India’s fitness and wellness culture is booming, but traditional protein options often lack variety and taste.. SuperYou is changing that by reinventing protein in innovative formats like wafer, traditionally associated with unhealthy chocolate consumption, in bold, indulgent flavors like Coffee, Chocolate, Choco Peanut Butter, and even Cheese—because healthy eating should never be boring. This, coupled with a focus on better-for-you ingredients with protein as the focal point, has been successful in making SuperYou the go-to choice for fitness lovers and snack lovers alike.

Designed for Modern Lifestyles

From gym-goers and athletes to busy professionals and night owls, SuperYou’s Coffee Protein Wafer is the ultimate grab-and-go snack, offering sustained energy, premium nutrition, and unbeatable smoothness of coffee in every bite.

Where to Get It

The SuperYou Coffee Protein Wafer is now available on SuperYou’s website and leading e-commerce and quick commerce platforms They also retail in 1500+ stores across the country.

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