Agency News

Agency News

MSEED and the Future of Event Management Education in India

India’s event and experiential marketing industry has expanded rapidly over the last decade quietly building scale, complexity, and global relevance. What has not evolved at the same pace is the education that feeds this industry. While the sector today demands strategic thinking, operational discipline, and creative leadership, much of event education remains theoretical and outdated. […]

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Halfway to the Moon by Pratik Shah at the New Delhi World Book Fair’26 sold like ‘hot cakes’, proving yet again that poetry readership, although slim, is still remarkable

At the New Delhi World Book Fair 2026, books and conversations were abundant for the readers. Amidst this humdrum, a poetry collection began to draw remarkable reader attention. At a time when poetry titles often find their audience gradually, Halfway to the Moon by Pratik Shah emerged as a pleasant surprise.   Published by Nu […]

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Nike Air Force 1 ‘Unmistakable’ An Indian take on a Nike icon – Built for those who beat the odds

Mumbai, 05th February, 2026 – In a moment that will define sneaker culture in India, Nike and Superkicks unite to unveil the legendary Air Force 1 “Unmistakable”. For decades, the Nike Air Force 1 (AF1) has redefined expectations, born on the court, adopted on the streets, and continuously reshaped by culture around the world. Now, […]

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Rethinking Retail Marketing for India’s Emerging Cities

When Knockout Stores was named IMAGE’s Most Admired Concept Store Launch of the Year at the India Fashion Forum 2026, the recognition reflected more than a successful store launch. It validated a shift in how retail marketing needs to be approached in India’s Tier 2, 3, and 4 cities.   The presentation that led to […]

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Kia Carens Clavis: Understanding Its Appeal Beyond Traditional MPVs

The definition of a multi-purpose vehicle (MPV) has changed significantly over time. Once viewed primarily as utilitarian people carriers, MPVs today are expected to deliver comfort, safety, and design appeal alongside space and flexibility. The Kia Carens Clavis reflects this shift, positioning itself beyond the traditional MPV mould and aligning more closely with modern family […]

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Lokesh Kumar Takes the Leap from Digital Content to Long-Format Storytelling

The line between social media content and mainstream digital entertainment continues to blur, as creators increasingly move towards longer and more structured formats. Audiences today are showing interest in stories that go beyond quick clips, creating space for web series that focus on emotions, relationships, and real-life experiences. Youth-driven narratives remain a strong force in […]

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Meridian Schools Hyderabad Partners with HOAG to Launch Leadership Lab

Hyderabad, India | February 05, 2026: Meridian Schools Hyderabad has partnered with HOAG to bring the HOAG Leadership Lab to its campus as a key leadership development initiative for students. As part of this collaboration, five chapters of the Leadership Lab will be delivered through two-day immersive programmes for each chapter. These immersive programmes are conducted through the […]

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Director Shadaab Mirza Creates History with Coolie Ki Diamond Dulhaniya, Clocking 75 Million Views in 30 days!

Director Shadaab Mirza has set a major benchmark with Coolie Ki Diamond Dulhaniya on Kuku TV produced by Ritu Vaidya. under Kusum Communications, that has crossed an incredible 75 million views in just one month — a number being described as unprecedented for vertical television in such a short time! The show, starring Nishant Malkani, […]

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AUM Ventures Invests USD 500K in Sanyark Space as its first investment from its ‘India DeepSpark’ Deeptech initiative.

New Delhi, 5th February 2026: AUM Ventures today announced an investment of USD 500K (pre-seed round) in Sanyark Space, a deeptech space company developing India’s first multi‑mission Navigation‑Communication (NAV‑COM) satellite constellation.  Sanyark Space is the first company to be funded under the INDIA DeepSpark Deeptech Program, an early-stage deeptech focused initiative led by AUM Ventures. […]

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Knockout Stores wins ‘IMAGES MOST ADMIRED CONCEPT STORE OF THE YEAR’ at INDIA FASHION FORUM 2026

Knockout Stores has been awarded the “IMAGES Most Admired Concept Store of the Year” at the India Fashion Forum (IFF), recognizing a retail format that has consistently demonstrated clarity of purpose, strong consumer relevance, and disciplined execution across markets. The award, presented at India’s most credible retail forum organized by IMAGES Group, acknowledges concepts that go beyond transactional discounting to build long-term value-led retail ecosystems.   Knockout Stores operates as North […]