New Delhi, 12 May 2025: This Mother’s Day, Think Right launched a heartfelt initiative celebrating the unmatched contribution of mothers — the first teachers, lifelong supporters, and the strongest pillars of our society. Through this campaign, Think Right, development Centres located across key cities in India, including Mumbai, Delhi, Gurgaon, and Jaipur, honoured the invaluable contributions of mothers.
Think Right has always believed in the power of education and holistic development. Through their Japan-based, right-brain development programs and continuous community engagement initiatives, the organization actively contributes to building a better, kinder society. This campaign was another step towards fostering a culture that recognizes women’s contributions, uplifts mothers, and promotes their role in nation-building.
Speaking about the campaign, Megha Gupta, founder, Think Right said, “Happy Mother’s Day to all the amazing moms! Your love, warmth, and imagination light up your child’s world. Keep dreaming, creating, and inspiring—because a mother’s heart is the first place where right-brain magic begins.” Enjoy your special day!
Think Right is India’s first Japanese-inspired early learning and brain development program, founded in 2012. Focused on nurturing children’s creativity, focus, memory, and emotional intelligence, it uses its unique Speed-Yoi Framework to offer a holistic, joyful, and mindful learning experience.
With over 10,000 children impacted, Think Right believes in teaching like a mother — with love, care, and wisdom. The brand is also committed to women empowerment, training mothers as facilitators and promoting mindful parenting.
A wide network of mom influencers helped spread the message, including Gunika Sehgal Sethi, Kaniz Rabbi, Rishika Khera, Pankhuri, and many more. Their powerful stories and authentic voices brought credibility and relatability to the campaign, sparking conversations on mindful parenting across social platforms
The initiative received an overwhelming response on social media, reaching over 1 million people and sparking heartfelt conversations across generations. People shared touching memories, life-changing advice, and emotional tributes to their mothers. From kindness and honesty to resilience and courage, these messages beautifully captured the timeless lessons mothers pass on to their children — shaping them into good human beings with sharp minds and compassionate hearts. The campaign became a reminder of a mother’s unmatched role in building both individuals and society.
The campaign was successfully ideated, managed, and executed by Altawon Media House, a leading 360-degree PR and branding agency, led by former Miss India Sayali Bhagat and communications strategist Saumya Bajaj. Their leadership brought together creativity, insight, and strategic reach to ensure the campaign made a lasting impact.
Links :
https://www.instagram.com/thinkrightparenttoddler?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==
https://www.instagram.com/thinkrightmumbai?igsh=MXhoYmV6azB4NTVpbQ==
https://www.instagram.com/thinkrightin?igsh=NWNxZ2t4NDM2eTJm
https://www.instagram.com/thinkright_jaipur?igsh=b2cxNDRreTVtcnI2
